But not all media jobs require a press pass. According to the Bureau of Labor Statistics’ Occupational Outlook Handbook, these emerging (or still relevant!) media jobs offer a decent occupational outlook and a living wage.
Top 10 Jobs in the Media Industry
1. Interpreter/Translator
Formal education is less important than language skills for this job; interpreters and translators need to have native-level proficiency in both languages, the language of the original text or speech, and the language of the finished product. Translators, who work with the written word, must also have an expert-level knowledge of grammar and style in both languages.
Median Pay: $51,830Typical Education: Bachelor’s DegreeOccupational Outlook, 2018-2028: 19%
2. Film/Video Editor
The explosion of online and mobile video content had led to a corresponding increase in demand for film and video editors, who take raw footage and transform it into a finished product. Editors must be adept at using film editing software programs and generally have a degree related to film or broadcasting.
Median Pay: $59,810Typical Education: Bachelor’s DegreeOccupational Outlook, 2018-2028: 11% (For film/video editors and camera operators.)
3. Technical Writer
Technical writers create everything from instruction manuals to articles to documentation, and tend to work in STEM-related industries. To do this job, you’ll need a bachelor’s degree and experience with a technical subject, as well as the ability to explain complex concepts to a variety of different audiences and hit deadlines.
Median Pay: $72,850Typical Education: Bachelor’s DegreeOccupational Outlook, 2018-2028: 8%
4. Video Producer
If you spend any time online, you’ve probably noticed that video is taking over your favorite sites. Someone has to create those eye-catching, meme-inspiring video moments, and that person is a video producer. As the internet video boom continues, expect to see more of these jobs on the horizon.
Median Pay: $74,420Typical Education: Bachelor’s DegreeOccupational Outlook, 2018-2028: 5% (For producers and directors.)Film / TV Producer Skills
5. Public Relations Specialist
If you have fantastic communication skills and are comfortable talking up the merits of your favorite brand or product, a career in PR might be the perfect fit for you. PR specialists typically work for advertising agencies, public relations firms, or large companies with in-house PR teams. They design and execute media strategies to keep their employer’s products and services in the news—in a good way.
Median Pay: $61,150Typical Education: Bachelor’s DegreeOccupational Outlook, 2018-2028: 6%Tips for Starting a Career in Public Relations
6. Blogger
Companies often employ bloggers as part of their marketing strategy; an engaging blog provides a friendly public face for the company, while potentially helping the organization’s ranking on Google and other search engines. Writers who work primarily on blogs have to be able to turn out attention-grabbing copy that adheres to the organization’s voice and style guidelines, while keeping social media and SEO principles in mind.
Median Pay: $63,200Typical Education: Bachelor’s DegreeOccupational Outlook, 2018-2028: Little or no change (For all writers and authors, including bloggers.)
7. Sound Engineer
Sound engineers work in a variety of different environments, from recording studios to stadiums to theaters, recording sound files. They also often maintain recording equipment. Sound engineers have variable schedules, depending on the needs of their clients.
Median Pay: $45,510Typical Education: Non-Degree CertificateOccupational Outlook, 2018-2028: 8% (For broadcast and sound engineering technicians.)
8. Art Director
Art directors design visual concepts for promotions and products. They may work in print, online, television, and other media. Depending on their industry, art directors may have previously worked as graphic designers, photographers, or illustrators. To succeed at this job, you must be able to communicate well and manage a team of artists, as well as having proficiency in relevant design software.
Median Pay: $94,220Typical Education: Bachelor’s DegreeOccupational Outlook, 2018-2028: 1%
9. Content Strategist
The occupational outlook for editors might be pretty poor – the profession is expected to decline by 3% over the next few years, according to the Bureau of Labor Statistics—but that doesn’t mean that those skills are out of demand. Tech-savvy editors who don’t mind learning how to use Google Analytics and the basics of SEO can transition themselves from editorial management roles into this relatively new occupation, and earn a good living doing it.
Median Pay: $135,900 (For advertising and promotions managers.)Typical Education: Bachelor’s DegreeOccupational Outlook, 2018-2028: 8% (For advertising, promotions, and marketing managers.)
10. Social Media Specialist
If you already spend most of your time on Twitter, Instagram, TikTok, etc., the good news is that it doesn’t have to be a waste of time. If you’re willing to embrace the strategic marketing side of social, you might be able to turn your passion into a career. Just be advised: in addition to a bachelor’s degree and plenty of social media know-how, this job requires tact and discretion. The internet never forgets.
Median Pay: $61,150 (For public relations specialists.) Typical Education: Bachelor’s Degree Occupational Outlook, 2018-2028: 6% (For public relations specialists.) Social Media Job Titles
Look for Growing Jobs That Use Your Skills: The Bureau of Labor Statistics’ Occupational Outlook Handbook offers insight into which career paths are most viable. Continuously Upskill Yourself: Success in the current media landscape means always being willing to learn something new.
